The Deep Brief

How much does The Deep Brief cost?

By Patrick Voorma · Updated 2026-07-04

The full price list, with nothing hidden. The Deep Brief subscription is £79 per month or £790 per year, which works out at £65.83 per month with two months free. A single Decision Pass session is £49. The Pressure Audit diagnostic is free. There are no contracts and you can cancel any time.

What the subscription includes

The Decision Pass

Not every leader wants a subscription. The Decision Pass is a single, full coaching session for £49, built for one consequential decision. It carries context from your free trial if you have taken one. No recurring billing.

How this compares

Traditional executive coaching in the UK typically costs £200 to £500 per hour, with engagements running to thousands of pounds. The Deep Brief subscription costs less than half of a single traditional coaching hour per month, for unlimited access. The trade-offs between AI and human coaching are covered honestly in our comparison.

Start free

The Pressure Audit costs nothing and takes under ten minutes. It maps where pressure is distorting your judgement across five dimensions, and it is the best way to judge whether the coaching is worth £79 to you before paying anything. When you are ready, the subscription and Decision Pass are here.

Common questions

How much does The Deep Brief cost per month?

The Deep Brief costs £79 per month for unlimited AI coaching sessions, commitment tracking, practice role-plays and WhatsApp touchpoints. Annual billing is £790 per year, equivalent to £65.83 per month with two months free. There are no contracts and you can cancel any time.

What is The Deep Brief Decision Pass?

A single full coaching session for £49 with no recurring billing, designed for leaders working through one consequential decision. It carries context from a free trial session if you have taken one.

Is there a free version of The Deep Brief?

The Pressure Audit is free: a 25-question diagnostic that maps where pressure is distorting your judgement across five dimensions, with immediate personalised results. It is the recommended starting point before paying for anything.

How does The Deep Brief pricing compare with executive coaching?

Traditional UK executive coaching typically costs £200 to £500 per hour. The Deep Brief subscription at £79 per month costs less than half a single traditional coaching hour, for unlimited sessions.

Where is pressure distorting your judgement?

The Pressure Audit is a free 25-question diagnostic. It takes under ten minutes and shows you where load is coming from across five dimensions.

Take the Pressure Audit